Sales and Marketing

The Cut to the Chase Conference promises to be an automotive event like no other. Combining a Buy Here Pay Here and digital marketing automotive...

PPC for auto dealerships - image of laptop with revenue information

Pay Per Click for Auto Dealerships on a Budget

BHPH Marketplace Staff

18 Jul 2019

Pay Per Click (PPC) for auto dealerships can be expensive, however, the fact remains that sometimes it can also greatly increase web traffic and conversions....

Used car dealer competition no longer comes from other dealerships alone - photo of cars in car lot

Unusual Suspects: Used Car Dealer Competition Beyond Dealerships

BHPH Marketplace Staff

18 Jul 2019

In the past, it’s been common to think of used car dealer competition as being mostly limited to other dealerships, but that is no longer...

Used cars with open recalls can lead to trouble or wrecks - Image of car with hood open

Selling Used Cars with Open Recalls: Is your inventory a ticking time bomb?

BHPH Marketplace Staff

25 Jun 2019

Selling used cars with open recalls is technically legal, but when things go wrong it can often lead to problems. There have been numerous lawsuits–...

Video SEO - Circle of colorful figures surrounded by various video and social media website icons

Hiring a Video SEO Company Can Be a Game Changer

BHPH Marketplace Staff

19 Jun 2019

Video SEO (Search Engine Optimization) is becoming an increasingly important part of video marketing strategy. It’s not a secret that video marketing offers the opportunity...

Automotive Industry Social Media Marketing Gets Personal

BHPH Marketplace Staff

13 Jun 2019

Automotive industry social media marketing trends are constantly changing, and this year they are centering around advancing technology that allows a greater level of personal...

Cars on Lot - 2018 BHPH Benchmarks may help dealers choose which vehicles to stock

An Early Look at 2018 BHPH Benchmarks

BHPH Marketplace Staff

30 May 2019

Thanks to SGC Accounting, we have an early look at the NIADA/NABD 2018 BHPH benchmarks. This offers dealers the long-anticipated chance to see what trends...

Video Advertising Trends - Colored Film Strips

Video Advertising Trends Every BHPH Auto Dealer Should Know

BHPH Marketplace Staff

08 May 2019

Video advertising offers a lot of great benefits for companies including BHPH dealerships. Many may think of video ads as being the domain of large...

BHPH Marketplace Invites Dealers to the Cut to the Chase Conference November 15-17th

BHPH Subprime Conference Date Set for Las Vegas

NABD Merges with NIADA

Dealership Brings Christmas to Animal Shelter

BHPH Marketplace Invites Dealers to the Cut to the Chase Conference November 15-17th

Pay Per Click for Auto Dealerships on a Budget

Unusual Suspects: Used Car Dealer Competition Beyond Dealerships

Selling Used Cars with Open Recalls: Is your inventory a ticking time bomb?

BHPH Marketplace Invites Dealers to the Cut to the Chase Conference November 15-17th

DealerBuilt Breach Raises Questions of Dealership Data Security

How to Optimize Video Content for the Buying Cycle

Navigating Used Car Warranties

BHPH Marketplace Invites Dealers to the Cut to the Chase Conference November 15-17th

Pay Per Click for Auto Dealerships on a Budget

Unusual Suspects: Used Car Dealer Competition Beyond Dealerships

Selling Used Cars with Open Recalls: Is your inventory a ticking time bomb?

An Early Look at 2018 BHPH Benchmarks

Video Advertising Trends Every BHPH Auto Dealer Should Know

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